Our Team
A dedicated and hard-working consulting firm based in VA. Established in 2015, we hit the ground running with our direct approach to finding success. Large scale solutions, communication development and project managing, we offer our clients the full package.
Jessica Brown Ph. D
CEO & Founder
Jessica dreamed from a young age of making organizations into great places to work for employees by developing a greater vision, culture, training, and leadership. She developed a passion for consulting and coaching organizations and leadership to invest into their own future through their people and systems.
Jessica founded Cultivate2Generate for this very reason and enjoys helping organizations solve the diverse problems they face.
Jeff Parks
Associate Consultant
Jeff Parks is an Executive and Organizational Coach. His passion is leading organizations, teams, and individuals to achieve and sustain true excellence. He specializes in leading the transformation to High Performance Organizations and High Performance Teams. His particular focus is working with local governments where the results and impact can be seen relatively quickly.
Jeff is an expert in workforce training and performance improvement issues. He also brings a strong background in strategic and systems thinking, leadership and management development, executive and career/life coaching, improving employee commitment, change management, teams, and measurement and evaluation.
Mr. Parks served a 20 year career in the United States Coast Guard finishing as the Director of Training, Workforce Performance Improvement, and Leader Development. Later, Mr. Parks was the driving force in defining the strategy, outcomes, evaluation plan, and design of the General Motors (GMYES)/Automotive Youth Educational Systems Initiative. In 2006-07, Jeff led the Missile Defense Agency (MDA) System Testing Directorate’s journey toward becoming a High Performance Team. Mr. Parks partnered with the Department of Homeland Security’s Leader Development Division, to create DHS’ first-ever Executive Capstone Program of Instruction. Recently, Mr. Parks and a partner have led the cultural transformation of a Northern Virginia local government’s major utility plant using the StrengthsFinder instrument and developing a robust set of core values using full workforce participation.
In his work at the Coast Guard Academy and beyond, Jeff has provided all forms of coaching to over 2500 people on topics related to interpersonal skills and relationships, managerial style, leading change, and career/life planning. Mr. Parks has a B.S. from the US Coast Guard Academy and a Masters of Arts in Education (Guidance and Counseling) from InterAmerican University in San Juan, Puerto Rico. He is nearly fluent in conversational Spanish. He is a long-time member of the International Society for Performance Improvement (ISPI).
New Talent
Cultivate2Generate is always on the look out for new talent to add to our growing company. We love people who have a passion for making organizations more prosperous and better places to work.
We are always looking for the next addition, so if you feel you may be please contact us.
LET'S MEET
“We look forward to meeting you and your team and helping you define your goals, develop solutions - and realize them! So what are you waiting for, let's meet"
Jessica Brown, Founder of Cultivate2Generate